I’ve been getting a lot of questions on the forums we participate in and we’re also getting a lot of questions from our new affiliates.

It is what it really is, it is a sales funnel.

So I wanted to go through it and break it down in theory, in practice of how it’s structured and show some effective sales funnel landing pages.

And then what are the real numbers of how this works and why is it beneficial to our business?

So the process is that we have a product and we want to create awareness in the market.

And then once someone knows about it, generate interest for that prospect.

And then once we have the interests of that potential customer, we want them to make a decision and then take action on it.

And once they take action, we see the benefits of the sales funnel process.

So the structure…

LANDING PAGE

First we have a Landing Page.

And the landing page, all we’re trying to do is get an email address.

So we want to promise you that if you give us your email address, we will give you valuable information that you liked.

And it doesn’t cost much.

Maybe it’s free, maybe it’s $1, that kind of thing.

But we want it to be very valuable.

So people will exchange their email address with us because they know we will contact them in the future.

THANK YOU PAGE

Once we have that email address, we want to take them to a thank you page that might have an offer.

So, in other words, we promised them something in their email and then we send them to a thank you page and they say, thank you very much.

This is what you wanted, but by the way, would you like to take a look at

this thing that could improve your life or solve your problem?

ORDER PAGE

And then from there, they can go to an order page to buy it.

And then what we always want to do on the order page to increase our value per ticket is give them the product they want, but then ask them if they want to find another product that helps the one they’re looking for. to buy.

And it’s called order increase.

And what we’ve seen through split testing is that 20-30% of people will accept the order increase if it’s offered to them.

SALES PAGE

Then, once they complete the order, they can be taken to an upsell page for an additional product that would help them with the product they just bought.

And then of course if you take that, we see that 30-35% of people actually took an upsell.

But once they’ve taken it, you can take them to a thank you page.

SALES PAGE

Now let’s say someone didn’t take the upsell.

Well, instead of letting them go, let’s take them to a low sales page.

So maybe they’re ready to buy, but don’t want to spend that much money.

So we took them to a deal that could be more of the same but at a bigger discount, that kind of thing.

And what we’ve seen is that 15-20% of people will accept an initial sale in addition to the offer.

If we make them that offer.

And of course we can take them to a thank you page.

So what about the 95% of people who didn’t buy the first time they came?

Because we all know that 95% of the traffic that reaches our landing pages is actually not

make a decision because they have to go through their buying cycle.

So what do we do with the 95% of people who don’t buy our product when they first see it?

Well, that’s why we collect the email.

So we can put them on a smart email list and then we can send them messages.

by email for the next day, two or three in an automated system.

Then make that offer to come back and buy that product.

So maybe they weren’t ready to buy initially.

But you can give them additional information over the next few days that might persuade them to buy your product.

But what if they don’t buy the product?

Well, they haven’t left and then we can make them a different offer.

And then send them a series of other emails that might be related to the product you

they didn’t buy or it could be something else entirely.

Well, what if they don’t buy that product?

Well, then we can send them a different offer.

Because they are on our email list.

Now we have the possibility to send them offers whenever we want.

And the thing is, if you don’t get to spam, where they’re going to get off your list,

if you provide value to them, they will stay on your list forever.

So the process continues, you can actually send different offers with an automated system, so you can provide value to these people.

And of course, this is how we generate income for our business.

So the key is the landing page.

So let’s take a look at the structure of a great landing page.

First, we want to have a hook, something to grab people’s attention.

And then we want to tell you a story.

Why our product is going to be good for the problem they came to our website for.

Of course, then we want to make an offer.

So really the whole business comes down to these three simple rules.

1. Learn to get someone’s attention

2. Tell them a story that generates belief, emotion, and trust.

3. Then sell them something they want that is absolutely irresistible to them.

So again, let’s take a look at some really good examples of great landing pages.

So here we have one, the 10 minute cache system.

THE HOOK

Find out how to earn real money online in 10 minutes.

That catches your eye.

THE HISTORY

New from the number one international bestselling author, Yoan Chia.

THE OFFER

Enter your email address to find out how to get the real system.

We take a look here and don’t let anything dull your shine.

Obviously in eBook.

THE OFFER

The Free Dorian Virtue eBook.

So this is another document that you have published and another book that you have published.

THE HISTORY

You will discover why you are addicted to drama, how your past traumas led you to a life full of dramatic stress.

and how to finally break free from these patterns and live a life that reflects your divine brilliance.

Again, there’s a story we’re talking about, here’s the problem, here’s your story and

what you will learn and what you will get at the end.

THE OFFER

Enter your email address to receive the free ebook.

Don’t let anything dull your shine.

Here’s one of how to flip houses.

THE HOOK

a secret confession

And of course this is illustrated by a picture of a video with a play button that can’t actually be played.

THE HISTORY

I discovered a loophole in the $787 billion stimulus bill that allows me to switch from 10 to 15 REOs,

bank-owned foreclosure properties each month.

And if you are interested in real estate, that would get your attention and you would want to learn more.

THE OFFER

Enter your email address to receive the free digital video referenced above and how to flip houses from home.

Let’s look at the real numbers.

let’s say…

200 people put their email address on their landing page.

Then 5% of those people decided to buy right away.

And let’s say your product was $27.

Well, if you had 5% of the people buying, of the 200 people who came,

You probably spend two to $300 on ads to drive traffic to your website.

So you actually made $270 from the top 5% of first time shoppers.

Of those 10 people who bought your initial product, well, they’re in the mood to buy.

So why not make them an additional offer?

So let’s say you have another, more extensive product, perhaps a course that you can sell for $297.

So let’s say that of the 10 people who bought your initial product, they are now going to buy,

a person will actually buy your program for $297.

So here are the numbers.

You spend $300 on advertising to drive people to your landing page.

You made 10 sales at $27 and one sale at $297 for a total of $567.

So now you are already profitable for more than $267.

Y…

You have now collected 200 email addresses which you can now market for free.

Are you seeing how amazing the sales funnel process is?

And that’s the beauty of a sales funnel, and that’s why we use them.

Now, what is the best program we have used?

And we have tested many different programs, from hard code websites to WordPress and many different software programs.

But the best program we found for putting together all the pieces you need to create effective sales funnels is clickfunnels.

I’m going to put an ink in the author description below

check it out for yourself

Click funnels has a 14-day free trial.

Go ahead and click the link below and you can start your 14-day free trial.

Now, one of the things that we’ve discovered is that learning any software program is a bit of a start.

Click funnels are no different.

So what we’ve done is put together 13 step-by-step videos on how to get your click funnels started fast.

So, in your 14-day free trial, by checking out our videos,

that it will take you an hour and a half, maybe two hours,

review all the videos, but then you can start working with the click funnels.

And, in fact, prepare in the first 24 hours.

So now you have 13 days to really test your landing page, your entire sales process,

and start generating some income before your free trial ends.

Hopefully this is useful for business.