Survival! Many companies are looking for answers to successfully cope in the current economic climate. All planning, capital, marketing, and organizational decisions seem to be outside the realm of what was “normal business.” Don’t panic. Resist the urge for a full overhaul. Start with what you’ve accomplished, such as your business mission and vision statements, and look to reinvigorate your approach within today’s business reality.

Your business mission statement establishes why your business exists. It allows you to effectively communicate the “why” to your employees and your market. This is where the review should start. Because strategic business decisions stem from your mission statement, it’s good to not only review the statement but also test it.

Here are some test questions:

1. Does your mission statement adequately address your business strengths and expertise?

2. Have you upheld the values ​​your business shares with others in your line of business? Emphasis on good customer service, for example, is an important element of long-term success.

3. Is your market the same as when you started? If not, you may need to adjust the change in your mission statement or vision statement.

Remember to consider all your audiences, including employees, shareholders, family members, customers, suppliers, and your community. A business or organizational mission and purpose that supports all of these audiences will maintain the strongest relationships.

The most important goal in envisioning the future of your business is the desire to achieve your mission, with clarity, commitment, and communication. An example of an effective direct sales business owner is:

“We will be a global network of independent wellness consultants helping people physically and financially. We will be a positive example to our team, prospects and clients. We will focus on expanding and empowering our team and having them duplicate these efforts to create an environment fun”. and a rewarding business.”

This statement epitomizes a business that you will run out of a sense of vision, not out of a sense of desperation.

Here are some key tips to help you revamp or redefine your mission statement or vision statement:

1. Re-examine what sets you apart from your competitors.

2. If someone contacted you about what seemed like a reasonable opportunity, are your statements specific enough to give you a business reason for accepting or rejecting that opportunity and explaining the reason for acceptance or rejection, based on your statements of mission and vision? ?

3. Do your statements guide you towards an ideal client?

4. Do your statements help the company avoid trying to be all things to all people?

These tips can start the process of revitalizing your business with confidence and giving you more consciously focused mission and vision statements. This will help your business not only survive but grow for years to come. For additional help with your mission statement and vision statement or if you need to develop your mission and vision statements, visit http://www.missionvisionstatement.com now.