Content creation isn’t just about text blog posts. It involves a large number of different types of content, and even more than those listed below. However, these are the types of content that most consume all types of audiences.

Memes

These are images that invoke certain emotions combined with quotes from someone famous, or even yourself if you’ve written something profound, factual, or thoughtful. You can use a site like Canva.com to create your memes.

Infographics

If you have data-centric content and need a new way to convey information to your audience, use an infographic. An infographic is a long graph with many images and data explained in an easily understandable way.

Short blog posts

Have blog posts of about 500 words that explain information that is very focused on one topic. This type of post can provide an informative overview on a topic, but it isn’t that deep.

Long blog posts

Anyone using content for marketing should include lengthy and authoritative pieces of content. They can be between 750 and 3000 words. These may consist of guides, reviews, and “how-to” posts.

E-books

An eBook is typically 10,000 words long, but don’t let that scare you off. Think of it as just 20 short blog posts. If you write 20 short blog posts on the same topic, explaining how to do something, you can turn them into an e-book.

EReports

Typically at least 2,500 words and up to 7,500 words, an electronic report generally covers basic educational information on a topic, as well as solutions to problems the audience may have.

Social media blurs

When promoting your blog posts, e-books, e-reports, and other content, you’ll need a social media blurb. Make them different for each network to make it unique and original.

Videos

Creating regular videos for your website or blog and putting them on YouTube is a great way to get more views and create more content. Videos are shared more frequently than text content and have the potential to go viral.

Testimonials

Asking your clients and clients to provide testimonials is a great way to get content on your website that you didn’t create. Testimonials will mean more if you provide links to the site of the person who provided them, plus you come directly from them without editing them.

Product reviews

When recommending products, why not do a full product review? It’s a great way to get more content, as well as promote a product that you like. Be fair to the products and be upfront about how you got the product and that if they buy it you will get a commission.

Podcasts

These are audio files and are great for those of your listeners who like to take content on the go.

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